Marketing & Copywriting

12 AI prompts for marketing & copywriting that ship.

Free, copy-ready AI prompts for ad copy, landing pages, email sequences, SEO briefs and social posts — every template structured with audience, channel and brand voice baked in. Click to copy.

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Templates

Twelve copy-ready prompts for marketing.

Replace [bracketed] variables with your specifics. Click to copy. Optimized for ChatGPT, Claude and Gemini.

Ad copy

Google Search ads (5 variants)

Variants for split testing — same audience, different angles.

Write 5 Google Search ad variants for [product]. Audience: [persona]. 30-char headlines + 90-char descriptions. Lead each with a specific outcome, end with a verb-led CTA. No exclamation marks.
Ad copy

Meta / Instagram ad variants

Optimized for thumb-stop in feed.

Write 4 Meta ad caption variants for [product] targeting [persona]. Each 80-120 chars. Hook with a pain point in the first 6 words. End with a 3-word CTA. No emoji. No "Are you tired of…".
Landing

Landing page hero

Tight character counts force clarity.

Write a landing page hero for [product] targeting [persona]. Output: H1 (≤9 words), subhead (≤22 words), 3 outcome-led benefit bullets, and a 4-word CTA. Voice: confident, plain-spoken, slightly contrarian.
Landing

Pricing page copy

Forces concrete buyer personas per tier.

Write copy for a 3-tier pricing page for [product]. For each tier: 1-sentence target buyer, the headline outcome (≤8 words), 5 feature bullets, and one CTA. Highlight the middle tier as "Most popular". Voice: [voice].
Email

Onboarding sequence (4 emails)

Conversion-driven sequence template.

Write a 4-email onboarding sequence for [product]. Email 1: welcome + first-win quick start. Email 2: deeper feature walkthrough. Email 3: social proof + case study. Email 4: soft upgrade ask. Each ≤120 words. Output subject line + preview text + body for each.
Email

Cold outbound

Replies-only optimized.

Write a 70-word cold email to a [persona] at a [company type]. Reference [specific trigger]. End with a single yes/no ask. Avoid "I hope this finds you well", buzzwords, and any compliment-as-intro.
SEO

Content brief

Hands brief to a writer or to an AI for drafting.

Write a content brief for the keyword "[keyword]". Include: search intent, target persona, 5 H2 outline, 8 questions to answer, 3 internal link targets, recommended word count, and 4 entities to mention. Output as markdown.
SEO

Title + meta description test set

For SERP CTR testing.

Generate 5 SEO title (≤60 chars) + meta description (≤155 chars) variants for an article about "[topic]" targeting "[keyword]". Each variant should test a different angle: outcome, contrarian, listicle, question, year-stamped. No clickbait.
Social

LinkedIn post (3 variants)

B2B engagement-optimized.

Write 3 LinkedIn post variants about [topic]. 120-200 words each. Lead with a concrete pain point, end with one open-ended question. No emojis. No hashtag spam.
Social

X / Twitter thread

Strong hook + concrete examples = saves.

Write a 7-tweet X thread on [topic] for [audience]. Tweet 1: hook with a counterintuitive claim, ≤240 chars. Tweets 2-6: one insight each, ≤220 chars, lead with a concrete example. Tweet 7: clean takeaway + soft CTA. No emojis, no thread emojis (🧵).
Brand voice

Voice rewrite

Use after drafting in another tool.

Rewrite the copy below in our brand voice: [voice description]. Keep meaning intact. Replace passive verbs, cut adjectives that do not describe an outcome, and remove every disclaimer. Provide the rewritten copy + a 3-bullet diff showing the biggest changes.
Strategy

Customer pain interview synthesizer

Turns raw interviews into messaging fuel.

Read the 5 customer interview transcripts below. Output: (1) top 5 pains ranked by frequency × intensity, (2) 3 exact quotes per pain, (3) 3 messaging angles per pain, (4) the one pain we are under-indexing on in current copy. No paraphrasing — use the customer’s words.
What makes a great marketing prompt

Six rules for marketing prompts that work.

Name the audience

A persona-named prompt produces dramatically different copy than a generic one. Always specify role, seniority and context.

Specify channel

Google Search ad vs LinkedIn post vs sales email — channel constraints (char count, tone) change everything.

Define voice

Provide 2-3 adjectives + an example of brand voice. The model matches it more reliably than from abstract description.

Show one example

Paste one good email/ad you have written. Few-shot beats a paragraph of "guidelines" every time.

Cap length

Word/char limits stop the model from padding. "≤120 words", "exactly 5 bullets".

Add negative constraints

No emojis, no buzzwords, no "this finds you well", no "in today’s fast-paced world". List the failure modes upfront.

AI Prompts for Marketing FAQ

Common questions.

There is no single best prompt — but the best prompts share a structure: audience named, channel specified, voice defined with 2-3 adjectives + example, length capped, and 2-3 negative constraints listed. The templates on this page all use that structure.
Yes. All templates are model-agnostic. Paste any of them into ChatGPT, Claude or Gemini directly, or feed them through AI Prompt Fixer to adapt the wording for a specific model.
No, but it will replace copywriters who do not use it. The leverage from a strong prompt + brand voice few-shot is enormous: same writer, 3-5x output, with quality control via review rather than blank-page writing.
Yes, when paired with human review. The framework is designed to produce drafts; a human still edits for brand fit and accuracy.
Replace [voice] with 2-3 adjectives, and (ideally) paste one example of a piece of brand copy you love. Few-shot examples beat any amount of adjective-based voice description.

Optimize your next marketing prompt in one click.

Paste any of the prompts above into the free AI Prompt Fixer and watch it adapt to your brand voice and audience automatically.